Insurance.com is investigating new home insurance buyers


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When some buyers are inundated with the excitement of buying a first home, they admit to being confused about an important element of the transaction: the home insurance.

To help startups understand their options, Insurance.com gives a robust guide to buying home insurance for the first time. The resource describes the major components of home insurance and explains how to make the right coverage choices for each.


Insurance experts surveyed 997 homeowners in March 2021 to find out what level of home insurance coverage is the most difficult to determine. The value of replacing personal property topped the list, followed by determining the right home coverage.

Survey results show that the following items are the most challenging for home insurance buyers:

  • Personal property – value of your belongings: 21.5%
  • Home coverage – cost to replace your home: 17.4%
  • Deductible – low or high: 8%
  • Liability – for injury / damage to others: 6.7%
  • Loss of use – pays for temporary housing: 3.9%
  • (Not applicable: no home / tenant insurance: 42.5%)

In response to homeowner confusion, the source explains in detail how:

The guide also includes information on the average premium for ten home levels, deductible and liability levels, and explains what is and isn’t covered by typical home insurance.

“Since lenders require home insurance to be covered before approving a mortgage, it is important to research your options as soon as possible,” explains Michelle Megna, editor-in-chief of Insurance.com. “To properly protect your most important investment and its contents, it may be worth buying more than the most basic coverage.”

Megna is available to discuss this home insurance guide and answer questions on how to avoid first-time buying mistakes.

About insurance
The insurance is owned and managed by QuinStreet, Inc. (Nasdaq: QNST), a leader in providing performance technologies and services to the financial and home services industry. QuinStreet is a pioneer in providing online marketplace solutions to match seekers with brands in digital media. The company is committed to providing consumers with the information and tools they need to research, find and select the products and brands that meet their needs. Insurance.com is a member of the company’s expert research and publishing division.

Insurance is a trusted online resource designed to educate consumers about auto, home, health and life insurance, building direct relationships with carriers to provide consumers with comparative rates from multiple companies. Since 2001, Insurance.com’s first online tools, data-based reporting and experienced experts have helped consumers make informed insurance-related decisions so they can choose the right insurance for their individual needs.

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